“Don’t push people to where you want to be; meet them where they are.” - Meghan Keaney Anderson, VP Marketing, HubSpot
Over 4.6 billion people worldwide are using the Internet as of January 2021, and there’s no sign of this number going down anytime soon as more and more people learn to use it to search for products, services, or whatever they need online. This means that if your business isn’t or can’t be found online, then you are missing out on the golden opportunity of reaching existing clients and attracting prospective customers.
If, on the other hand, you are already where your customers are (online), built a website, established an online presence through social media, and so on but still not generating leads, conversions, and sales, then you should consider investing in digital marketing services.
image by Jezael Melgoza